Fund raising rock concerts have been a major feature of the music scene since the first recognized event, the Concert for Bangladesh, was organized by George Harrison and Ravi Shankar in 1971. Since then, they have come in many guises, from small-scale local affairs to mega international extravaganzas with the causes they support including national and international disaster relief as well as more political objectives.
During this event the co-editors of Rock for change, Peter Grant (CCE lecturer at Bayes Business School) and Nick Baxter-Moore (Brock University, Canada), as well as several of the contributors discussed the research and insights presented in the the book. The guest speaker for the evening was Stephen Greene CBE, CEO of the international pro-social media company Rockcorps.
